Use of cookies

Information about our use of cookies

This Policy describes how we, at Platform Ventures, use cookies and similar technologies on our website and through our online services and how to contact us with any questions concerning this Policy.

By consenting to this Policy, you agree that we can distinguish you from other users of our website for the purposes set out below. This helps us to provide you with a good user experience and tailored content, and allows us to continually improve our website. For example, we can recognize and remember important information that will make it more comfortable for you to browse our website or use our apps.

This Policy applies to any Platform Ventures website, app or service that links to this Policy or incorporates it by reference.

What are cookies and similar technologies?

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your device or mobile device. Cookies perform various tasks (including remembering your preferences) and are an important part of improving your experience on our website.

There are three main types of cookies:

  • Session cookies: specific to a particular visit and limited to sending session identifiers (random numbers generated by the server) so you don’t have to re-enter information when you navigate to a new page or check out. Session cookies are not permanently stored on your device and are deleted when the browser closes;

  • Persistent cookies: record information about your preferences and are stored in your browser cache or mobile device; and

  • Third party cookies: placed by someone other than us which may gather data across multiple websites or sessions.

What cookies do we use?

We use the following cookies:

  • Strictly necessary cookies. These are cookies that are required for the operation of our website and use its features. The information collected relates to the operation of our website (e.g., website scripting language and security tokens) and enables us to provide you with the service you have requested.

  • Analytical / performance cookies. These cookies collect information on how users use our website. For example, which pages you visit most often, whether you receive any error messages, and how you arrived at our website. Information collected by these cookies is used only to improve your use of our website. These cookies are sometimes placed by third party providers of web traffic and analysis services. We use Google Analytics. For information on how Google processes and collects your information and how you can opt out, please see the table below providing for a Google Analytics opt-out link.

  • Functionality cookies. These cookies are used to remember the choices you have made. For example, the country you visit our website from, your language, and any changes you have made to text size and other parts of the web pages that you can customize to improve your user experience and to make your visits more tailored and enjoyable.

  • Targeting cookies. These cookies record your visit to our website, the pages you have visited, and the links you have followed. We will use this information to make our website and the information (including marketing information) displayed on it more relevant to your interests and to measure the effectiveness of any marketing or information initiatives. We may also share this information with third parties for this purpose. They remember the other websites you visit and this information is shared with third party organizations.

Cookies we use:

Name of Cookie

Why we use it

Expiration cookies

Strictly Necessary

These cookies are essential for our functionality of the website and in particular they allow us to recognize you when you return to our site.

1 year

Third-party cookies:

Name of cookie

Why it is used

Third party policies / user control

Google Analytics cookie(s)


Estimate our website traffic, which allows us to verify whether we meet limits set in our licenses and make an informed business decision on the future use of our service providers.

Google Analytics uses no personally identifiable information and does not provide access to IP addresses.

Google will not have access to your IP address by visiting our site.


Pardot Cookie(s)


These are used for marketing purposes and enable users to sign up for our newsletter as well as track visitors to our website.

You acknowledge that where we allow third parties to drop cookies, we have no control over those cookies or the data generated. Please refer to the third party’s privacy policy for information on what information they collect and how they use it. These cookies are likely to be analytical/performance cookies or targeting cookies.

Additionally, when visitors request pages from our websites, Platform Ventures’ servers log the visitor’s Internet Protocol address (“IP address”). Your IP address, browser type, browser language, and the date and time of your query enable us to better understand and improve the usability, performance, and effectiveness of our website for purposes of system administration, to infer a visitor’s geographic location, to track the use of our website, and to identify a visitor when Platform Ventures feels it is necessary to enforce compliance with our policies.

How to block cookies?

Most internet browsers are set up by default to accept cookies. However, if you want to refuse or delete them (or similar technologies) please refer to the help and support area on your browser for instructions on how to block or delete cookies (for example: Internet Explorer, Google Chrome, Mozilla Firefox and Safari). Keep in mind that each browser has a different procedure for managing and configuring cookies. However, if you use your browser settings to block all cookies (including necessary cookies) you may not be able to access all or parts of our website. To learn about more disabling third party cookies, we invite you to consult the websites and cookie policies of these third parties (links provided above), or to make use of your browser’s cookie management tools.

Here’s how you manage cookies in the various major browsers:

Microsoft Internet Explorer

Google Chrome

Mozilla Firefox

Apple Safari

You can find more information about cookies (including how to disable them) at


If you are a resident in the EU:

For more information on managing cookies, please visit which has further information about behavioral advertising and online privacy.

Changes to our cookie policy

This Policy may be updated from time to time.

If we change anything important about this Policy we will notify you through a pop-up on the website for a reasonable length of time prior to and following the change. You may review the Policy by visiting the website and clicking on the “Cookies Policy” link.

In case of any queries, please contact the Compliance Team at [email protected]

This Policy was last updated on January 23, 2019.